STARTERtallinn SPRING 2020

Business idea development program by Tallinn University, Tallinn University of Technology, Estonian Academy of Arts, Estonian Academy of Music and Theatre, Estonian Business School, Estonian Entrepreneurship University of Applied Sciences.
Two parallel programs STARTERcreative and STARTERtech joined hands to one STARTERtallinn program from Spring 2019.

 “Systematic development of entrepreneurship and entrepreneurial education within all levels of education” program is co-financed by EU Social Fund




February 26th, 14.00-18.00: Launch event
TalTech Mektory (Raja 15, Tallinn), registration starts @13:30
Sign-up to participate already today: (select SIGN UP button and STARTERtallinn program)

At the STARTERtallinn Launch Event we offer you inspiring speeches on different areas of life and future. We will have a mega idea generation workshop. If you have an idea – you can share it with others and get feedback; if you don’t have idea yet – this is the opportunity to come up with wonderful ideas which you can develop in your team throughout the STARTERtallinn programme.

March 2nd, 17.00-19.30: Forming teams and generating ideas (Leadership and Team development)
TalTech Mektory (Raja 15, Tallinn)

What does it mean to be an entrepreneur? How do teams work, what can go wrong and why is leadership necessary? Team building and leadership dynamics. Getting to know other people and their ideas. Creating the teams.
Workshop by Juko-Mart Kõlar

March 9th, 17.00-19.30: How to design value proposition and business model?​
TalTech Mektory (Raja 15, Tallinn)
What do you do and for whom? How do you do it and why is it better than the things your competitors do? What are business models and why do we need them? What are the business model components and how do they fit together? Learning to put together a value propositon for your product or service. Let’s start building a business model for our ideas. It’s never about dumb luck, it’s about putting together a puzzle. We’ll show you how.
Workshop by Juko-Mart Kõlar


March 16th, 17.00-19.30: Feedback session 1: finalizing teams and business model canvas
Tallinn University (Narva mnt 29, room A-046)
Time to meet supervisors and finalize teams. Let’s discuss progress, problems, plans.

March 23rd, 17.00-19.30: How to use design thinking? (Design thinking and prototyping)
Estonian Academy of Music and Theatre (Rävala puiestee 16, Chamber Hall IV floor)
Workshop by Gert Köster


March 30th, 17.00-19.30: Feedback Session 2: finalizing the one-liner, practicing pitch for SSDN
Tallinn University (Narva mnt 29, room A-046)
me to focuse on the one-liner and elevator pitch. Getting ready for the big mentor evening (practicing pitch). Let’s discuss progress, problems, plans.


April 8th, 18.00-21.00: Startup Speed Dating Night
Estonian Academy of Arts (Põhja pst 7, Tallinn).
Event starts @18:00, registration @17:30
Are you ready for the biggest mentoring event in Estonia? Come and chat with more than 50 local and international experts and ask their feedback. Need feedback about business models? We’ve got you covered. Need advice about product development? We have a mentor for that. Stuck with programming? We have a mentor just for that as well. We’ll pick the mentors based on your ideas and needs. It doesn’t get any better than this.

April 13th, 17.00-19.30: The basics of marketing and sales.
Venue TBC
Workshop by Katrin Vilimaa-Otsing

April 20th, 17.00-19.30: What you should know about finances, taxes and legal issues?
TalTech Mektory (Raja 15, Tallinn)
Session experts are from Deloitte and Avokaado.
What do you need to know about money when you start working on your very first company? No, you don’t have to become an accountant, but there are a few things to keep in   mind. On the other side – is your idea worth something? Can someone steal it? What to protect and why? 


April 27th, 17.00-19.30: Feedback session 3: finalizing one-pager, getting ready for pitch training
Estonian Entrepreneurship University of Applied Sciences (Suur-Sõjamäe 10a, room 227)
Time for focusing on the one-pager and get ready for the pitch training. Let’s discuss progress, problems, plans.

May 4th, 17.00-19.30: Perfect Pitching – How to pitch your idea?
SEB Innovation Centre (Tornimäe 2, Tallinn)
How to present your idea to people who don’t know you? How to win them over and make them allies, clients or investors? Why is communicating your idea important? What are the common pitfalls and how to conquer them?
Workshop by Mayri Tiido


May 11th, 17.00-19.30: Feedback Session 4: pitch and slides
TalTech Mektory (Raja 15, Tallinn)
Time to get ready for the finals. Meetings with supervisors to finalize and practice the pitch and discuss slides.


May 18th, 17.00-19.30: Preliminary rounds to finals I
Tallinn University (Narva mnt 29, room Maximus)
Time to present you idea to the jury. Prepare your 3 minutes pitch and slides before the session. Slides to be sent to by May 18th at 10.00


May 19th, 17.00-19.30: Preliminary rounds to finals II
Tallinn University (Narva mnt 29, room Maximus)
Time to present you idea to the jury. Prepare your 3 minutes pitch and slides before the session.
Slides to be sent to by May 19th at 10.00


May 29th: STARTERtallinn Spring 2020 Demo Day
Latitude59, Kultuurikatel (Põhja puiestee 27a, 10415 Tallinn)
10 best teams present their idea to a jury of experts and have a shot at winning cool prizes from our sponsors and partners.

the program is designed for students from different educational levels (university, vocational school, gymnasium). We work in teams and each team chooses an idea to work with. The idea serves as an example, don’t worry about picking the best idea in the world. 🙂



March 11th:                      Registration of teams at
March 30th:                     One-liner
?                                        Business model canvas
May 11th (23:59):             One-pager sent to